Vendor: Birmingham, AL

2024 Dates & Times

Vendors are allowed in the Exhibition Hall at 9am each day.

53rd Annual
Birmingham, AL

Friday, February 2nd:
3pm – 9pm
Saturday, February 3rd:
10am – 9pm
Sunday, February 4th:
10am – 6pm

Vendor Contract

All items to be sold at the event MUST be listed on your Vendor Contract. Items not listed will not be allowed in the event.

Please read the Vendor Contract completely, fill it out completely & mail it along with your payment to:

McLean Motorsports Productions
2107 N. Grande View Ln.
Alabaster, AL 35114

Make checks payable to McLean Motorsports Productions

To pay by Credit Card call our office at: (205) 655-4950

Booth Space

The Birmingham, AL O’Reilly Auto Parts World of Wheels will be widely advertised in radio, television and print media. You and your company can capitalize on this huge media blitz with a booth in this year’s event.

The O’Reilly Auto Parts World of Wheels offers a distinctly different way of reaching potential customers by bringing a total of over 70,000 car enthusiasts right in front of your booth over a three day period to see your products. In today’s economic climate, what other advertising medium offers you the opportunity to meet thousands of potential customers, face to face?

10' x 10'

$500

10' x 20'

$900*

10' x 30'

$1,200*

10' x 40'

$1,500*

20' x 20'

$1,800

Includes End Cap

20' x 30'

$2,400

Includes End Cap

20' x 40'

$3,000

Includes End Cap

20' x 50'

$3,300

Includes End Cap

Need more space than listed above? Each additional 10′ x 10′ is only $300.00
* End of Aisle is $200.00 additional and End Cap is $300.00 additional
You may supply your own table, chairs, backdrops etc. or you may rent them. All booths must be completely finished including the back side.

Utility Services

If your booth uses electricity, wifi, phone line or water, it must be rented directly from the Convention Center. The Convention Center will have a Service Desk set up next to our Show Registration area on Thursday during Move-In. You MUST indicate on your Entry Form if your booth requires a utility service to insure that you are placed in a spot that is accessible to your specified utilities.

You will have to create an account to register for electricity. Creating an account is quick, easy & free. You will be able to log into this same account for future events at the BJCC.

Vendors in our Birmingham, AL show can get DISCOUNTED PRICING by pre-registering for utility services online.
You must register for services before January 12, 2024 to get the discounted rate.

Your space number will be given to you when you arrive at the Convention Center. On the Utility Order Form, under “Booth Number”, type X1. You will provide your actual space number to the Service Desk on Thursday during Move-In.

Directions

You will receive your hall assignment when you receive your Move-In Time. Use these interactive maps for turn by turn directions to your hall’s Load-In Dock at the BJCC.

North & South Halls
BJCC Loading Dock 1
9th Ave N. Birmingham, AL

East Hall
BJCC Loading Dock 4
11th Ave N. Birmingham, AL

Host Hotel

You MUST Book Through This Link To Get The Show Rate

We partner with the Birmingham Sheraton hotel to offer our exhibitors and guests a special show rate of $145 per night + tax. Self-parking at the hotel is $28 per day. The Birmingham Sheraton is directly across the street from the BJCC and connects to the East Exhibition Hall via a sky walk so that guests of the hotel can enter the show without having to encounter street traffic or inclement weather.
Reservations must be made on or before Wednesday, January 17, 2024

*Must book by Wednesday, Jan 17, 2024 to get Show Rate

Trailer Parking

FREE trailer parking is available for vendors. Space is limited so please park tight. You may leave your tow vehicle connected or disconnect it to use as transportation throughout the weekend, however, if you leave your tow vehicle in the trailer lot it will not be accessible until Sunday evening. Use the interactive map for turn by turn directions to the trailer lot.

Brochure

Our Vendor Brochure contains more details about:
  • Who we are
  • How we advertise our events
  • Our spectator’s demographics
  • Our spectator’s buying habits
  • Move-In & Move-Out times
  • Additional show details & information

Frequently Asked Questions

An End of Aisle space runs parallel with the rest of the aisle & is the first, or last booth space on the aisle. It has 2 sides open to sell from & 2 walkways going past it.

An End Cap space runs perpendicular across the end of an aisle. It has 3 sides open to sell from & 3 walkways going past it.

10×10’s are not eligible for End of Aisles or End Caps.

You will receive a move in time, based on your location on the show floor, via email before the event. Please show up at your assigned time. The show comes together like a puzzle. If you are early, we will not be ready for you. You will have to wait & will make it more difficult for others who are on time to make in to their space. If you are late, we will not be ready for you. You will have to wait & will make it more difficult for others who are on time to make in to their space.

If something comes up and you need to change your move in time, please contact us before hand & let us know. We will work with you & arrange a new time that works for everyone.

Yes! Many vendors like to set up in the same space each year so that returning customers will know where to find them. If you would like to set up in the same space as the previous year, you MUST note it on your entry form. Space #’s will not be saved if you skip a year.

The show floor is very fluid & constantly changing right up until show time based on features & attractions that we add for each year. It is not possible to choose your space from a list of open space #’s. However, if you would like to request a certain floor or general area, please note it on your Entry Form & we will do our best to accommodate you. 10×10’s are not eligible for location requests.

Yes! You will be able to pull in close to your space & unload your booth items & product.

If you bring a a trailer into the building, the MAXIMUM unload time until the trailer MUST exit the building is 1 hour. Unload your booth items & product into your space, then take your trailer to the trailer lot. You can return to finish setting up your display. Do not leave your trailer in the building while you completely set up your booth.

Due to heavy congestion & traffic during move in, parking on the dock, even for a short time, is not permitted. FREE Trailer Parking is provided to all vendors.

The Loading Dock is controlled by the Convention Center & will actively be receiving deliveries throughout the weekend. The World of Wheels does not have the authority to allow exhibitor parking on the Dock. Any unauthorized vehicles or trailers parked on the dock will be subject to ticketing or towing at the owner’s expense.

The Loading Dock is controlled by the Convention Center & will actively be receiving deliveries throughout the weekend. The World of Wheels does not have the authority to allow exhibitor parking on the Dock. Any unauthorized vehicles or trailers parked on the dock will be subject to ticketing or towing at the owner’s expense.

We are bound by the BJCC’s guidelines which state: “Animals are not permitted inside the venues of the BJCC with the exception of service animals in accordance to the ADA title II and III Law.” Read more about the ADA title II and III Law at The ADA’s Service Animal Page. You can read all of the BJCC’s guidelines by visiting The BJCC Accommodations Page & the BJCC Know Before You Go Page.

The Concession Stands at the top & bottom of the escalator will be open for a couple of hours on Thursday during lunch time. They will have a simple menu including snacks, drinks & hot dogs. There is a Subway Sandwiches & a restaurant in the Sheraton Hotel as well as several restaurants 1 block down at Uptown Birmingham.

The event is open to the publice until 6pm Sunday evening & paid spectators will be in the building until that time. Vendors are not allowed to start breaking down their booth until the show closes & are not allowed to move out until the official move out announcement is made by the event producers.

Any vendor who packs up & moves out before the official move out announcement is made will not be allowed back as a vendor at any future MotorSports Productions, Inc. event.

Move Out will begin after the show is closed & spectators have been cleared from the building. We will make announcements & let you know when you may begin taking down your display. By order of Birmingham Fire Codes, no cars will be allowed to crank up until the Loading Dock roll up doors have been raised. When the doors come up, vehicles that are being driven out are allowed to exit first. Once the “drivers” have exited the building, small trailers are allowed in & then large trailers after that. There is no need to be in a impatient or in a rush; Move Out goes pretty quickly & the show floor will be empty within a few hours.

Event Photo Gallery

About Us

The O’Reilly Auto Parts World of Wheels are indoor shows featuring Hot Rods, Race Cars, Antique Cars, Classic Cars, Custom Imports, and Motorcycles presented in creative displays. The vehicles are in competition based on condition, design, detail of finish and workmanship. These events are sanctioned by the International Show Car Association. They are part of a national competition in conjunction with other ISCA sanctioned shows across the U.S. and Canada.

In the upcoming show season, McLean Motorsports Productions will produce four automotive events:

Fall Bama Coast Cruisin’ presented by O'Reilly Auto Parts & Orange Beach Freedom Fest

October 6 & 7, 2023
At The Wharf in Orange Beach, AL

O’Reilly Auto Parts World of Wheels in Chattanooga, TN

January 5, 6 & 7, 2024
At the Chattanooga Convention Center

O’Reilly Auto Parts World of Wheels in Birmingham, AL

February 2, 3 & 4, 2024
At the Birmingham-Jefferson Convention Complex

Bama Coast Cruisin’ presented by O'Reilly Auto Parts

April 25, 26 & 27, 2024
At The Wharf in Orange Beach, AL

Meet The Team

Adam McLean

President, CEO

Crystal McLean

Vice President

Sonny McLean

Advisory Board

Deborah McLean

Advisory Board